Blog
Insights for off-plan sales
Digital showroom, commercial conversion, and tactics to launch before breaking ground.
- Industry
Virtual real estate showroom: guide for developers in Argentina
What a virtual showroom is, types that exist, what a good one must include, sales integration, and when it pays off in off-plan projects.
Read article → - Product
Showroom hosting renewal: what USD 270/year includes
From year two you only renew hosting at USD 270/year: infrastructure, SSL, and subdomain. No separate annual maintenance fee.
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Lot communities: digital showroom to sell private neighborhood lots
Navigable map, sheet per lot, and one link for brokers: how typology C organizes pre-sales for gated communities.
Read article → - Events
On the ground: Expo Construir 2026 and real estate’s digital leap
What we saw at the congress, how the industry engages with AI, and why immersive showrooms are no longer optional.
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Interactive masterplan and real-time inventory: less friction in pre-sales
How a single navigable canvas aligns sales, floor plans, and availability so buyers move forward without back-and-forth.
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CRM and leads from the showroom: traceability without losing the magic of the tour
Forms, WhatsApp, and integrations: what data to capture and how to close the loop with your sales team.
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AI in the pre-sales experience: assistants that don’t replace the salesperson
Where a conversational assistant adds value in the showroom and how to keep brand voice, compliance, and lead quality.
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Digital real estate showroom and conversion
How to accelerate pre-sales with immersive experience, local SEO, and a digital sales process
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