Glossary
Digital showroom vs PDF and renders
01
PDFs and loose renders
Fast to produce and easy to share, but they go stale, don’t show real-time stock, and fragment the conversation (every broker shares their own version).
02
Digital showroom
One link with masterplan, 360°, spec sheets, and integrated forms. The sales team sees which units are viewed and which campaign brought the lead.
03
When to combine both
Many teams use PDFs as offline support and Atisbo as the main online experience. Serious pre-sales usually shift to the showroom when inventory is dynamic or many brokers are involved.